SEASON 2 : How Flo Health, a Period Tracking App, Became a Unicorn - The Inside Story with Anna Klepchukova

In this episode, I sit down with Anna Klepchukova, the Chief Medical Officer at Flo Health, Europe’s first FemTech unicorn and the world’s leading female health app.

With over 380 million users worldwide, Flo Health provides invaluable support for women by helping them track their ovulation, manage their menstrual cycles, and navigate key life stages like fertility, pregnancy, and menopause.

In this episode , Anna shares her journey in building Flo Health from its early days to its massive success, with a global base of over 80 million monthly active users and 1,5 million in India alone.

Anna also introduces us to the "Pass It On" initiative, a project aimed at providing Flo Premium free to 1 billion women worldwide. As of 2024, with a focus on accessibility, this initiative now spans 66 countries, reaching 18 million women to date, with a special focus on supporting women in India.

We also discussed Flo’s commitment to cultural sensitivity and inclusivity, ensuring that its health information resonates globally while respecting diverse cultural contexts.

Anna explains how Flo’s commitment to the latest in women’s health research, sharing how new findings are rapidly incorporated into the app to keep users informed and empowered. Additionally, Flo’s dedication to data privacy and  security for its large number of users, emphasizing the high standards they maintain to protect personal health information.

We wrapped up with Anna’s insights on the future of women’s health and how Flo is positioned to lead the next wave of innovation in FemTech globally.

This episode is a must-listen for anyone interested in learning about Flo's journey to becoming a unicorn, the "Pass It On" initiative, the features of the Flo Health app, future innovations, and how Flo Health is empowering women's health globally.

Watch the full video on Youtube 

DISCLAIMER: The content presented in this podcast is not intended to serve as a substitute for professional medical advice, diagnosis, or treatment. It's always advisable to consult with your doctor or qualified healthcare provider for personalized guidance.